diff --git a/src/app/core/services/catalog/catalog.interface.ts b/src/app/core/services/catalog/catalog.interface.ts
index 39007a7..7c86f79 100644
--- a/src/app/core/services/catalog/catalog.interface.ts
+++ b/src/app/core/services/catalog/catalog.interface.ts
@@ -1,3 +1,5 @@
+import { ApiPaginatedResponse } from '../api-paginated-response.interface';
+
 export interface Product {
   id: number;
   category_id: number;
@@ -53,3 +55,29 @@ export interface ProductDetail extends Product {
   variants_map: ProductVariantMap[];
   variant: ProductVariant | null;
 }
+
+export type CatalogProductLayout = 'row' | 'column_with_image' | 'column_with_cart';
+
+export interface CatalogFeaturedItemVariant {
+  id: number;
+  stock_tecnico: number | null;
+  values: Record<string, string>;
+}
+
+export interface CatalogFeaturedItem {
+  id: number;
+  nombre: string;
+  descripcion?: string | null;
+  precio: number | string;
+  image?: string | null;
+  stock_tecnico?: number | null;
+  variants?: CatalogFeaturedItemVariant[];
+}
+
+export interface CatalogFeaturedGroup {
+  id: number;
+  title: string;
+  layout: CatalogProductLayout;
+  group_order: number;
+  items: ApiPaginatedResponse<CatalogFeaturedItem[]>;
+}
diff --git a/src/app/core/services/catalog/catalog.service.ts b/src/app/core/services/catalog/catalog.service.ts
index 926f4c2..e25975f 100644
--- a/src/app/core/services/catalog/catalog.service.ts
+++ b/src/app/core/services/catalog/catalog.service.ts
@@ -6,16 +6,17 @@ import { ApiPaginationQueryParams } from '../api-pagination-query-params.interfa
 import { ApiPaginatedResponse } from '../api-paginated-response.interface';
 import { ApiResponse } from '../api-response.interface';
 import { TenantService } from '../tenant.service';
-import { Product, ProductDetail } from './catalog.interface';
+import {
+  CatalogFeaturedGroup,
+  CatalogFeaturedItem,
+  Product,
+  ProductDetail,
+} from './catalog.interface';
 
-type HttpParamValue =
-  | string
-  | number
-  | boolean
-  | readonly (string | number | boolean)[];
+type HttpParamValue = string | number | boolean | readonly (string | number | boolean)[];
 
 @Injectable({
-  providedIn: 'root'
+  providedIn: 'root',
 })
 export class CatalogService {
   private readonly http = inject(HttpClient);
@@ -25,13 +26,23 @@ export class CatalogService {
     return this.tenantService.getTenantApiUrl();
   }
 
+  getProductos(params?: ApiPaginationQueryParams): Observable<ApiPaginatedResponse<Product[]>> {
+    return this.http.get<ApiPaginatedResponse<Product[]>>(`${this.tenantApiUrl}/productos`, {
+      params: this.buildHttpParams(params),
+    });
+  }
 
-  getProductos(
-    params?: ApiPaginationQueryParams
-  ): Observable<ApiPaginatedResponse<Product[]>> {
-    return this.http.get<ApiPaginatedResponse<Product[]>>(
-      `${this.tenantApiUrl}/productos`,
-      { params: this.buildHttpParams(params) }
+  getCatalog(): Observable<CatalogFeaturedGroup[]> {
+    return this.http.get<CatalogFeaturedGroup[]>(`${this.tenantApiUrl}/catalog`);
+  }
+
+  getFeaturedGroupItems(
+    featuredGroupId: number,
+    params?: ApiPaginationQueryParams,
+  ): Observable<ApiPaginatedResponse<CatalogFeaturedItem[]>> {
+    return this.http.get<ApiPaginatedResponse<CatalogFeaturedItem[]>>(
+      `${this.tenantApiUrl}/catalog/featured-groups/${featuredGroupId}/items`,
+      { params: this.buildHttpParams(params) },
     );
   }
 
@@ -40,7 +51,7 @@ export class CatalogService {
     if (variantId) {
       params = params.set('variant_id', variantId);
     }
-    
+
     return this.http
       .get<ApiResponse<ProductDetail>>(`${this.tenantApiUrl}/productos/${id}`, { params })
       .pipe(map((response) => response.data));
@@ -59,7 +70,7 @@ export class CatalogService {
 
         return acc;
       },
-      {}
+      {},
     );
 
     return new HttpParams({ fromObject });
diff --git a/src/app/features/store/pages/store-home-page/store-home-page.component.html b/src/app/features/store/pages/store-home-page/store-home-page.component.html
index f386b07..6ecd0f1 100644
--- a/src/app/features/store/pages/store-home-page/store-home-page.component.html
+++ b/src/app/features/store/pages/store-home-page/store-home-page.component.html
@@ -1,51 +1,28 @@
 @if (tenant()?.hero_config || tenant()?.event_config) {
-  <app-hero-banner 
+  <app-hero-banner
     [heroConfig]="tenant()?.hero_config"
     [eventConfig]="tenant()?.event_config"
   ></app-hero-banner>
 }
 
-<app-store-section title="Productos">
-  <div class="d-grid gap-4">
-    @if (error()) {
-      <p class="alert text-center mb-0 store-home__alert-error">{{ error() }}</p>
-    } @else if (loading() && !productCards().length) {
-      <p class="alert alert-light border text-center mb-0">Cargando productos...</p>
-    } @else if (!productCards().length) {
-      <p class="alert alert-light border text-center mb-0">
-        No hay productos disponibles en este momento.
-      </p>
-    } @else {
-      <div class="row row-cols-1 row-cols-md-2 row-cols-xl-4 g-4">
-        @for (product of productCards(); track product.id; let index = $index) {
-          <div class="col">
-            <app-product-column-with-image
-              [title]="product.title"
-              [originalPrice]="product.originalPrice"
-              [discount]="product.discount"
-              [transferPrice]="product.transferPrice"
-              [imageUrl]="product.imageUrl"
-              [imagePriority]="index < priorityImageCount"
-              (buy)="onBuyProduct(product.id)"
-            />
-          </div>
-        }
-      </div>
-    }
-
-    @if (loading() && productCards().length) {
-      <p class="alert alert-light border text-center mb-0 py-2">Actualizando productos...</p>
-    }
-
-    @if (totalPages() > 1) {
-      <div class="d-flex justify-content-center">
-        <app-paginator
-          [page]="currentPage()"
-          [totalPages]="totalPages()"
-          [disabled]="loading()"
-          (pageChange)="onPageChange($event)"
-        />
-      </div>
-    }
-  </div>
-</app-store-section>
+@if (error()) {
+  <p class="alert text-center mb-0 store-home__alert-error">{{ error() }}</p>
+} @else if (loading()) {
+  <p class="alert alert-light border text-center mb-0">Cargando productos...</p>
+} @else if (!catalog().length) {
+  <p class="alert alert-light border text-center mb-0">
+    No hay productos disponibles en este momento.
+  </p>
+} @else {
+  @for (group of catalog(); track group.id) {
+    <app-store-section [title]="group.title">
+      <app-product-list
+        [layout]="group.layout"
+        [items]="group.items"
+        [loading]="isGroupLoading(group.id)"
+        (buy)="onBuyProduct($event)"
+        (pageChange)="onPageChange(group.id, $event)"
+      />
+    </app-store-section>
+  }
+}
diff --git a/src/app/features/store/pages/store-home-page/store-home-page.component.spec.ts b/src/app/features/store/pages/store-home-page/store-home-page.component.spec.ts
index 259ca7f..cf37162 100644
--- a/src/app/features/store/pages/store-home-page/store-home-page.component.spec.ts
+++ b/src/app/features/store/pages/store-home-page/store-home-page.component.spec.ts
@@ -4,196 +4,157 @@ import { Subject, of } from 'rxjs';
 import { beforeEach, describe, expect, it, vi } from 'vitest';
 
 import { ApiPaginatedResponse } from '../../../../core/services/api-paginated-response.interface';
-import { Product } from '../../../../core/services/catalog/catalog.interface';
+import {
+  CatalogFeaturedGroup,
+  CatalogFeaturedItem,
+} from '../../../../core/services/catalog/catalog.interface';
 import { CatalogService } from '../../../../core/services/catalog/catalog.service';
 import { StoreHomePageComponent } from './store-home-page.component';
 import {
   STORE_HOME_PRODUCTS_ERROR_MESSAGE,
-  StoreHomeProductsResolvedData,
+  StoreHomeCatalogResolvedData,
 } from './store-home-page.resolver';
 
-function createPaginatedResponse(
-  products: Product[],
-  currentPage: number,
-  lastPage: number,
-): ApiPaginatedResponse<Product[]> {
+function createItemsPage(
+  items: CatalogFeaturedItem[],
+  currentPage = 1,
+  lastPage = 1,
+): ApiPaginatedResponse<CatalogFeaturedItem[]> {
   return {
-    data: products,
+    data: items,
     meta: {
       current_page: currentPage,
-      from: products.length ? 1 : null,
+      from: items.length ? 1 : null,
       last_page: lastPage,
       links: [],
-      path: '/productos',
+      path: '/catalog/featured-groups/1/items',
       per_page: 12,
-      to: products.length || null,
-      total: products.length,
+      to: items.length || null,
+      total: items.length,
     },
     links: {
-      first: '/productos?page=1',
-      last: `/productos?page=${lastPage}`,
-      prev: currentPage > 1 ? `/productos?page=${currentPage - 1}` : null,
-      next: currentPage < lastPage ? `/productos?page=${currentPage + 1}` : null,
+      first: '/catalog/featured-groups/1/items?page=1',
+      last: `/catalog/featured-groups/1/items?page=${lastPage}`,
+      prev: currentPage > 1 ? `/catalog/featured-groups/1/items?page=${currentPage - 1}` : null,
+      next:
+        currentPage < lastPage ? `/catalog/featured-groups/1/items?page=${currentPage + 1}` : null,
     },
   };
 }
 
-function createResolvedData(
-  response: ApiPaginatedResponse<Product[]>,
-): StoreHomeProductsResolvedData {
-  return {
-    response,
-    error: null,
-  };
-}
-
-function provideActivatedRoute(productsData: StoreHomeProductsResolvedData) {
-  return {
-    provide: ActivatedRoute,
-    useValue: {
-      snapshot: {
-        data: { productsData },
-      },
-    },
-  };
-}
-
-describe('StoreHomePageComponent', () => {
-  const pageOneProducts: Product[] = [
+function createCatalog(
+  items = pageOneItems,
+  currentPage = 1,
+  lastPage = 2,
+): CatalogFeaturedGroup[] {
+  return [
     {
-      id: 1,
-      category_id: 10,
-      brand_id: null,
-      slug: 'auriculares-bluetooth',
-      nombre: 'Auriculares Bluetooth',
-      descripcion: 'Auriculares bluetooth de prueba',
-      precio: '24999',
-      category: 'Tecnologia',
-      brand: null,
-      images: ['/catalog/auriculares.jpg'],
-    },
-    {
-      id: 2,
-      category_id: 11,
-      brand_id: null,
-      slug: 'teclado-mecanico',
-      nombre: 'Teclado Mecanico',
-      descripcion: 'Teclado mecanico de prueba',
-      precio: '18999',
-      category: 'Tecnologia',
-      brand: null,
-      images: [],
+      id: 7,
+      title: 'Destacados',
+      layout: 'column_with_image',
+      group_order: 0,
+      items: createItemsPage(items, currentPage, lastPage),
     },
   ];
+}
 
-  beforeEach(() => {
-    vi.restoreAllMocks();
-  });
+function provideActivatedRoute(catalogData: StoreHomeCatalogResolvedData) {
+  return {
+    provide: ActivatedRoute,
+    useValue: { snapshot: { data: { catalogData } } },
+  };
+}
 
-  it('renders the products resolved by the route before component init', async () => {
+const pageOneItems: CatalogFeaturedItem[] = [
+  {
+    id: 1,
+    nombre: 'Auriculares Bluetooth',
+    precio: '24999.00',
+    image: '/catalog/auriculares.jpg',
+  },
+  {
+    id: 2,
+    nombre: 'Teclado Mecanico',
+    precio: '18999.00',
+    image: null,
+  },
+];
+
+describe('StoreHomePageComponent', () => {
+  beforeEach(() => vi.restoreAllMocks());
+
+  it('renders the CatalogNew groups resolved by the route', async () => {
     const catalogServiceStub = {
-      getProductos: vi.fn(),
+      getCatalog: vi.fn(),
+      getFeaturedGroupItems: vi.fn(),
     };
 
     await TestBed.configureTestingModule({
       imports: [StoreHomePageComponent],
       providers: [
-        provideActivatedRoute(createResolvedData(createPaginatedResponse(pageOneProducts, 1, 3))),
-        {
-          provide: CatalogService,
-          useValue: catalogServiceStub,
-        },
+        provideActivatedRoute({ response: createCatalog(), error: null }),
+        { provide: CatalogService, useValue: catalogServiceStub },
       ],
     }).compileComponents();
 
     const fixture = TestBed.createComponent(StoreHomePageComponent);
     fixture.detectChanges();
-
     const element = fixture.nativeElement as HTMLElement;
 
-    expect(catalogServiceStub.getProductos).not.toHaveBeenCalled();
-    expect(element.querySelector('.store-section__title')?.textContent?.trim()).toBe('Productos');
+    expect(catalogServiceStub.getCatalog).not.toHaveBeenCalled();
+    expect(element.querySelector('.store-section__title')?.textContent?.trim()).toBe('Destacados');
     expect(element.querySelectorAll('app-product-column-with-image')).toHaveLength(2);
     expect(element.textContent).toContain('Auriculares Bluetooth');
-    expect(element.textContent).toContain('Teclado Mecanico');
     expect(element.querySelector('[data-testid="paginator-status"]')?.textContent?.trim()).toBe(
-      '1/3',
+      '1/2',
     );
-    expect(element.querySelector('img')?.getAttribute('fetchpriority')).toBe('high');
   });
 
-  it('requests the next page when the paginator emits a page change', async () => {
+  it('requests another page for the selected featured group', async () => {
+    const pageTwoItems = [{ id: 3, nombre: 'Mouse Gamer', precio: '15999.00', image: null }];
     const catalogServiceStub = {
-      getProductos: vi.fn().mockReturnValueOnce(
-        of(
-          createPaginatedResponse(
-            [
-              {
-                id: 3,
-                category_id: 12,
-                brand_id: null,
-                slug: 'mouse-gamer',
-                nombre: 'Mouse Gamer',
-                descripcion: 'Mouse gamer de prueba',
-                precio: '15999',
-                category: 'Tecnologia',
-                brand: null,
-                images: [],
-              },
-            ],
-            2,
-            3,
-          ),
-        ),
-      ),
+      getCatalog: vi.fn(),
+      getFeaturedGroupItems: vi.fn().mockReturnValue(of(createItemsPage(pageTwoItems, 2, 2))),
     };
 
     await TestBed.configureTestingModule({
       imports: [StoreHomePageComponent],
       providers: [
-        provideActivatedRoute(createResolvedData(createPaginatedResponse(pageOneProducts, 1, 3))),
-        {
-          provide: CatalogService,
-          useValue: catalogServiceStub,
-        },
+        provideActivatedRoute({ response: createCatalog(), error: null }),
+        { provide: CatalogService, useValue: catalogServiceStub },
       ],
     }).compileComponents();
 
     const fixture = TestBed.createComponent(StoreHomePageComponent);
     fixture.detectChanges();
-
     const element = fixture.nativeElement as HTMLElement;
     (element.querySelector('[data-testid="paginator-next"]') as HTMLButtonElement).click();
     fixture.detectChanges();
 
-    expect(catalogServiceStub.getProductos).toHaveBeenCalledTimes(1);
-    expect(catalogServiceStub.getProductos).toHaveBeenCalledWith({ page: 2 });
-    expect(element.querySelector('[data-testid="paginator-status"]')?.textContent?.trim()).toBe(
-      '2/3',
-    );
+    expect(catalogServiceStub.getFeaturedGroupItems).toHaveBeenCalledWith(7, { page: 2 });
     expect(element.textContent).toContain('Mouse Gamer');
+    expect(element.querySelector('[data-testid="paginator-status"]')?.textContent?.trim()).toBe(
+      '2/2',
+    );
   });
 
-  it('disables the paginator while a new page request is in flight', async () => {
-    const nextPageSubject = new Subject<ApiPaginatedResponse<Product[]>>();
+  it('disables only the group paginator while its page request is in flight', async () => {
+    const nextPage = new Subject<ApiPaginatedResponse<CatalogFeaturedItem[]>>();
     const catalogServiceStub = {
-      getProductos: vi.fn().mockReturnValueOnce(nextPageSubject.asObservable()),
+      getCatalog: vi.fn(),
+      getFeaturedGroupItems: vi.fn().mockReturnValue(nextPage.asObservable()),
     };
 
     await TestBed.configureTestingModule({
       imports: [StoreHomePageComponent],
       providers: [
-        provideActivatedRoute(createResolvedData(createPaginatedResponse(pageOneProducts, 1, 3))),
-        {
-          provide: CatalogService,
-          useValue: catalogServiceStub,
-        },
+        provideActivatedRoute({ response: createCatalog(), error: null }),
+        { provide: CatalogService, useValue: catalogServiceStub },
       ],
     }).compileComponents();
 
     const fixture = TestBed.createComponent(StoreHomePageComponent);
     fixture.detectChanges();
-
     const element = fixture.nativeElement as HTMLElement;
     (element.querySelector('[data-testid="paginator-next"]') as HTMLButtonElement).click();
     fixture.detectChanges();
@@ -203,10 +164,9 @@ describe('StoreHomePageComponent', () => {
         (button) => (button as HTMLButtonElement).disabled,
       ),
     ).toBe(true);
-    expect(element.textContent).toContain('Actualizando productos...');
 
-    nextPageSubject.next(createPaginatedResponse(pageOneProducts, 2, 3));
-    nextPageSubject.complete();
+    nextPage.next(createItemsPage(pageOneItems, 2, 2));
+    nextPage.complete();
     fixture.detectChanges();
 
     expect(
@@ -216,58 +176,41 @@ describe('StoreHomePageComponent', () => {
     ).toBe(true);
   });
 
-  it('shows an empty-state message and hides the paginator when there are no products', async () => {
-    const catalogServiceStub = {
-      getProductos: vi.fn(),
-    };
+  it('shows an empty state when CatalogNew returns no groups', async () => {
+    const catalogServiceStub = { getCatalog: vi.fn(), getFeaturedGroupItems: vi.fn() };
 
     await TestBed.configureTestingModule({
       imports: [StoreHomePageComponent],
       providers: [
-        provideActivatedRoute(createResolvedData(createPaginatedResponse([], 1, 1))),
-        {
-          provide: CatalogService,
-          useValue: catalogServiceStub,
-        },
+        provideActivatedRoute({ response: [], error: null }),
+        { provide: CatalogService, useValue: catalogServiceStub },
       ],
     }).compileComponents();
 
     const fixture = TestBed.createComponent(StoreHomePageComponent);
     fixture.detectChanges();
 
-    const element = fixture.nativeElement as HTMLElement;
-
-    expect(element.textContent).toContain('No hay productos disponibles en este momento.');
-    expect(element.querySelector('app-paginator')).toBeNull();
-    expect(catalogServiceStub.getProductos).not.toHaveBeenCalled();
+    expect((fixture.nativeElement as HTMLElement).textContent).toContain(
+      'No hay productos disponibles en este momento.',
+    );
   });
 
-  it('shows an error message when the route resolver cannot load the catalog', async () => {
-    const catalogServiceStub = {
-      getProductos: vi.fn(),
-    };
+  it('shows an error when the catalog resolver fails', async () => {
+    const catalogServiceStub = { getCatalog: vi.fn(), getFeaturedGroupItems: vi.fn() };
 
     await TestBed.configureTestingModule({
       imports: [StoreHomePageComponent],
       providers: [
-        provideActivatedRoute({
-          response: null,
-          error: STORE_HOME_PRODUCTS_ERROR_MESSAGE,
-        }),
-        {
-          provide: CatalogService,
-          useValue: catalogServiceStub,
-        },
+        provideActivatedRoute({ response: null, error: STORE_HOME_PRODUCTS_ERROR_MESSAGE }),
+        { provide: CatalogService, useValue: catalogServiceStub },
       ],
     }).compileComponents();
 
     const fixture = TestBed.createComponent(StoreHomePageComponent);
     fixture.detectChanges();
 
-    const element = fixture.nativeElement as HTMLElement;
-
-    expect(element.textContent).toContain('No pudimos cargar los productos en este momento.');
-    expect(element.querySelectorAll('app-product-column-with-image')).toHaveLength(0);
-    expect(catalogServiceStub.getProductos).not.toHaveBeenCalled();
+    expect((fixture.nativeElement as HTMLElement).textContent).toContain(
+      'No pudimos cargar los productos en este momento.',
+    );
   });
 });
diff --git a/src/app/features/store/pages/store-home-page/store-home-page.component.ts b/src/app/features/store/pages/store-home-page/store-home-page.component.ts
index c28779e..61b0e4e 100644
--- a/src/app/features/store/pages/store-home-page/store-home-page.component.ts
+++ b/src/app/features/store/pages/store-home-page/store-home-page.component.ts
@@ -3,43 +3,29 @@ import {
   Component,
   OnDestroy,
   OnInit,
-  computed,
   inject,
   signal,
 } from '@angular/core';
 import { ActivatedRoute, Router } from '@angular/router';
 import { Subscription } from 'rxjs';
 
-import { ApiPaginatedResponse } from '../../../../core/services/api-paginated-response.interface';
+import { CatalogFeaturedGroup } from '../../../../core/services/catalog/catalog.interface';
 import { CatalogService } from '../../../../core/services/catalog/catalog.service';
-import { Product } from '../../../../core/services/catalog/catalog.interface';
-import { ProductColumnWithImageComponent } from '../../../../shared/components/product-column-with-image/product-column-with-image.component';
-import { PaginatorComponent } from '../../../../shared/components/paginator/paginator.component';
-import { StoreSectionComponent } from '../../../../shared/components/store-section/store-section.component';
-import { HeroBannerComponent } from '../../../../shared/components/hero-banner/hero-banner.component';
 import { TenantService } from '../../../../core/services/tenant.service';
+import {
+  ProductListComponent,
+  ProductListItem,
+} from '../../../../shared/components/product-list/product-list.component';
+import { HeroBannerComponent } from '../../../../shared/components/hero-banner/hero-banner.component';
+import { StoreSectionComponent } from '../../../../shared/components/store-section/store-section.component';
 import {
   STORE_HOME_PRODUCTS_ERROR_MESSAGE,
-  StoreHomeProductsResolvedData,
+  StoreHomeCatalogResolvedData,
 } from './store-home-page.resolver';
 
-interface StoreHomeProductCardViewModel {
-  id: number;
-  title: string;
-  originalPrice: number;
-  discount: null;
-  transferPrice: null;
-  imageUrl: string | null;
-}
-
 @Component({
   selector: 'app-store-home-page',
-  imports: [
-    StoreSectionComponent,
-    ProductColumnWithImageComponent,
-    PaginatorComponent,
-    HeroBannerComponent,
-  ],
+  imports: [StoreSectionComponent, ProductListComponent, HeroBannerComponent],
   templateUrl: './store-home-page.component.html',
   styleUrl: './store-home-page.component.scss',
   changeDetection: ChangeDetectionStrategy.OnPush,
@@ -51,120 +37,101 @@ export class StoreHomePageComponent implements OnInit, OnDestroy {
   private readonly tenantService = inject(TenantService);
 
   protected readonly tenant = this.tenantService.tenant;
-
-  private activeRequestId = 0;
-  private productsRequestSubscription: Subscription | null = null;
-  protected readonly priorityImageCount = 4;
-
-  protected readonly currentPage = signal(1);
-  protected readonly products = signal<Product[]>([]);
-  protected readonly totalPages = signal(0);
+  protected readonly catalog = signal<CatalogFeaturedGroup[]>([]);
   protected readonly loading = signal(false);
+  protected readonly loadingGroupIds = signal<ReadonlySet<number>>(new Set());
   protected readonly error = signal<string | null>(null);
 
-  protected readonly productCards = computed<StoreHomeProductCardViewModel[]>(() =>
-    this.products().map((product) => ({
-      id: product.id,
-      title: product.nombre,
-      originalPrice: this.parseProductPrice(product.precio),
-      discount: null,
-      transferPrice: null,
-      imageUrl: product.images?.[0] ?? null,
-    })),
-  );
+  private catalogRequestSubscription: Subscription | null = null;
+  private readonly groupRequestSubscriptions = new Map<number, Subscription>();
 
   ngOnInit(): void {
-    const resolvedData = this.route.snapshot.data['productsData'] as
-      | StoreHomeProductsResolvedData
+    const resolvedData = this.route.snapshot.data['catalogData'] as
+      | StoreHomeCatalogResolvedData
       | undefined;
 
     if (resolvedData) {
       this.applyResolvedData(resolvedData);
-
       return;
     }
 
-    this.loadProducts(1);
+    this.loadCatalog();
   }
 
   ngOnDestroy(): void {
-    this.productsRequestSubscription?.unsubscribe();
+    this.catalogRequestSubscription?.unsubscribe();
+    this.groupRequestSubscriptions.forEach((subscription) => subscription.unsubscribe());
   }
 
-  protected onPageChange(page: number): void {
-    if (page === this.currentPage() || page < 1) {
+  protected isGroupLoading(groupId: number): boolean {
+    return this.loadingGroupIds().has(groupId);
+  }
+
+  protected onPageChange(groupId: number, page: number): void {
+    const group = this.catalog().find((candidate) => candidate.id === groupId);
+
+    if (
+      !group ||
+      page < 1 ||
+      page === group.items.meta.current_page ||
+      this.isGroupLoading(groupId)
+    ) {
       return;
     }
 
-    this.loadProducts(page);
-  }
+    this.setGroupLoading(groupId, true);
+    this.groupRequestSubscriptions.get(groupId)?.unsubscribe();
 
-  protected onBuyProduct(productId: number): void {
-    this.router.navigate(['/producto', productId]);
-  }
-
-  private loadProducts(page: number): void {
-    this.activeRequestId += 1;
-    const requestId = this.activeRequestId;
-
-    this.productsRequestSubscription?.unsubscribe();
-    this.loading.set(true);
-    this.error.set(null);
-
-    this.productsRequestSubscription = this.catalogService.getProductos({ page }).subscribe({
-      next: (response) => {
-        if (requestId !== this.activeRequestId) {
-          return;
-        }
-
-        this.applyProductsResponse(response);
+    const subscription = this.catalogService.getFeaturedGroupItems(groupId, { page }).subscribe({
+      next: (items) => {
+        this.catalog.update((groups) =>
+          groups.map((candidate) =>
+            candidate.id === groupId ? { ...candidate, items } : candidate,
+          ),
+        );
+        this.error.set(null);
       },
       error: () => {
-        if (requestId !== this.activeRequestId) {
-          return;
-        }
+        this.error.set(STORE_HOME_PRODUCTS_ERROR_MESSAGE);
+        this.setGroupLoading(groupId, false);
+      },
+      complete: () => this.setGroupLoading(groupId, false),
+    });
 
-        this.products.set([]);
-        this.totalPages.set(0);
+    this.groupRequestSubscriptions.set(groupId, subscription);
+  }
+
+  protected onBuyProduct(product: ProductListItem): void {
+    this.router.navigate(['/producto', product.id]);
+  }
+
+  private loadCatalog(): void {
+    this.loading.set(true);
+    this.error.set(null);
+    this.catalogRequestSubscription?.unsubscribe();
+
+    this.catalogRequestSubscription = this.catalogService.getCatalog().subscribe({
+      next: (catalog) => this.catalog.set(catalog),
+      error: () => {
+        this.catalog.set([]);
         this.loading.set(false);
         this.error.set(STORE_HOME_PRODUCTS_ERROR_MESSAGE);
       },
-      complete: () => {
-        if (requestId !== this.activeRequestId) {
-          return;
-        }
-
-        this.loading.set(false);
-      },
+      complete: () => this.loading.set(false),
     });
   }
 
-  private applyResolvedData(resolvedData: StoreHomeProductsResolvedData): void {
-    if (resolvedData.error) {
-      this.products.set([]);
-      this.totalPages.set(0);
-      this.loading.set(false);
-      this.error.set(resolvedData.error);
-
-      return;
-    }
-
-    if (resolvedData.response) {
-      this.applyProductsResponse(resolvedData.response);
-      this.loading.set(false);
-      this.error.set(null);
-    }
+  private applyResolvedData(resolvedData: StoreHomeCatalogResolvedData): void {
+    this.catalog.set(resolvedData.response ?? []);
+    this.loading.set(false);
+    this.error.set(resolvedData.error);
   }
 
-  private applyProductsResponse(response: ApiPaginatedResponse<Product[]>): void {
-    this.products.set(response.data ?? []);
-    this.currentPage.set(response.meta.current_page);
-    this.totalPages.set(response.meta.last_page);
-  }
-
-  private parseProductPrice(price: string): number {
-    const parsedPrice = Number(price);
-
-    return Number.isFinite(parsedPrice) ? parsedPrice : 0;
+  private setGroupLoading(groupId: number, loading: boolean): void {
+    this.loadingGroupIds.update((current) => {
+      const updated = new Set(current);
+      loading ? updated.add(groupId) : updated.delete(groupId);
+      return updated;
+    });
   }
 }
diff --git a/src/app/features/store/pages/store-home-page/store-home-page.resolver.ts b/src/app/features/store/pages/store-home-page/store-home-page.resolver.ts
index 0d3e524..0571a26 100644
--- a/src/app/features/store/pages/store-home-page/store-home-page.resolver.ts
+++ b/src/app/features/store/pages/store-home-page/store-home-page.resolver.ts
@@ -2,23 +2,22 @@ import { inject } from '@angular/core';
 import { ResolveFn } from '@angular/router';
 import { catchError, map, of } from 'rxjs';
 
-import { ApiPaginatedResponse } from '../../../../core/services/api-paginated-response.interface';
-import { Product } from '../../../../core/services/catalog/catalog.interface';
+import { CatalogFeaturedGroup } from '../../../../core/services/catalog/catalog.interface';
 import { CatalogService } from '../../../../core/services/catalog/catalog.service';
 
 export const STORE_HOME_PRODUCTS_ERROR_MESSAGE = 'No pudimos cargar los productos en este momento.';
 
-export interface StoreHomeProductsResolvedData {
-  response: ApiPaginatedResponse<Product[]> | null;
+export interface StoreHomeCatalogResolvedData {
+  response: CatalogFeaturedGroup[] | null;
   error: string | null;
 }
 
-export const storeHomeProductsResolver: ResolveFn<StoreHomeProductsResolvedData> = () => {
+export const storeHomeCatalogResolver: ResolveFn<StoreHomeCatalogResolvedData> = () => {
   return inject(CatalogService)
-    .getProductos({ page: 1 })
+    .getCatalog()
     .pipe(
       map(
-        (response): StoreHomeProductsResolvedData => ({
+        (response): StoreHomeCatalogResolvedData => ({
           response,
           error: null,
         }),
diff --git a/src/app/features/store/store.routes.ts b/src/app/features/store/store.routes.ts
index 41b9401..c6013a1 100644
--- a/src/app/features/store/store.routes.ts
+++ b/src/app/features/store/store.routes.ts
@@ -8,7 +8,7 @@ import { hasMenuGuard } from '../../core/guards/menu.guard';
 import { productDetailResolver } from './pages/product-detail-page/product-detail-page.resolver';
 import { RegisterPageComponent } from './pages/register-page/register-page.component';
 import { StoreHomePageComponent } from './pages/store-home-page/store-home-page.component';
-import { storeHomeProductsResolver } from './pages/store-home-page/store-home-page.resolver';
+import { storeHomeCatalogResolver } from './pages/store-home-page/store-home-page.resolver';
 
 export const routes: Routes = [
   {
@@ -20,7 +20,7 @@ export const routes: Routes = [
         component: StoreHomePageComponent,
         canActivate: [hasMenuGuard('index')],
         resolve: {
-          productsData: storeHomeProductsResolver,
+          catalogData: storeHomeCatalogResolver,
         },
       },
       {
diff --git a/src/app/shared/components/product-list/product-list.component.ts b/src/app/shared/components/product-list/product-list.component.ts
index af3ed5d..4d10101 100644
--- a/src/app/shared/components/product-list/product-list.component.ts
+++ b/src/app/shared/components/product-list/product-list.component.ts
@@ -1,6 +1,11 @@
 import { ChangeDetectionStrategy, Component, input, output } from '@angular/core';
 
 import { ApiPaginatedResponse } from '../../../core/services/api-paginated-response.interface';
+import {
+  CatalogFeaturedItem,
+  CatalogFeaturedItemVariant,
+  CatalogProductLayout,
+} from '../../../core/services/catalog/catalog.interface';
 import { PaginatorComponent } from '../paginator/paginator.component';
 import { ProductColumnWithImageComponent } from '../product-column-with-image/product-column-with-image.component';
 import {
@@ -9,23 +14,9 @@ import {
 } from '../product-row-card/product-row-card.component';
 import { ProductVerticalWithCartCardComponent } from '../product-vertical-with-cart-card/product-vertical-with-cart-card.component';
 
-export type ProductListLayout = 'row' | 'column_with_image' | 'column_with_cart';
-
-export interface ProductListVariant {
-  id: number;
-  stock_tecnico: number | null;
-  values: Record<string, string>;
-}
-
-export interface ProductListItem {
-  id: number;
-  nombre: string;
-  descripcion?: string | null;
-  precio: number | string;
-  image?: string | null;
-  stock_tecnico?: number | null;
-  variants?: ProductListVariant[];
-}
+export type ProductListLayout = CatalogProductLayout;
+export type ProductListVariant = CatalogFeaturedItemVariant;
+export type ProductListItem = CatalogFeaturedItem;
 
 export interface ProductListCartEvent {
   product: ProductListItem;